Life Fitness Hires Tom Pappas to Lead International Marketing

SCHILLER PARK, Ill. – Dec. 19, 2006 – Tom Pappas has joined Life Fitness as Marketing Director responsible for Europe, Middle East and Africa (EMEA). As part of his new role, Pappas will channel the values and messages of Life Fitness to further strengthen the organization’s global position and align the necessary marketing components essential for future growth.

Pappas brings 14 years diverse experience in leadership, international marketing and business development to his new role. His most recent position was Director of EMEA Marketing for Progress Software, where he built an EMEA marketing organization supporting five regions and 16 countries in Europe and South Africa. Pappas also held international marketing posts at Nortel Networks and Bay Networks.

A former U.S. Army and NATO officer, Pappas graduated from the prestigious United States Military Academy at West Point where he was certified as a Master Fitness Trainer. He also received an international master’s degree with focus on marketing from Nijenrode, Netherlands Business School. He currently lives with his family in Rotterdam, Netherlands.

About Life Fitness
Life Fitness, a division of Brunswick Corp. (NYSE: BC), is the global leader in designing and manufacturing a full line of high-quality fitness equipment for commercial and consumer use. It is the largest commercial fitness equipment provider in the world and the only fitness equipment manufacturer that has been providing premium equipment for nearly 30 years. Life Fitness’ cardiovascular and strength-training products, including the renowned Lifecycle exercise bike, are used worldwide in health clubs, fitness centers and wellness facilities, as well as in homes. The company is headquartered near Chicago, in Schiller Park, Ill., and distributes its equipment in more than 120 countries

 

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